Rev. Al Sharpton to deliver announcement at NAN Convention on companies NAN will boycott for abandoning DEI

Rev. Al Sharpton, Founder and President of the National Action Network (NAN), tomorrow will announce what company NAN will boycott during his President’s Address on the final day of the organization’s annual convention in New York City. The long-awaited decision follows Rev. Sharpton’s vow earlier this year to review and identify a company that has abandoned its commitments to diversity, equity, and inclusion.


“As Donald Trump returned to office on King Day, vowing to attack the very things Dr. King fought for, NAN made a promise across Washington to use our buying power to fight back,” said Rev. Al Sharpton, Founder and President of NAN. “On Saturday, we will send a message to those who abandoned us that we will abandon them. As we make this stand against those who abandoned DEI, NAN will continue to support the companies that stand by the policy.”


Rev. Sharpton announced the planned boycott at a NAN MLK Day Rally at the Metropolitan AME Church in Washington, D.C. His address coincided with the second inauguration of Donald Trump just a few miles away, during which the president alluded to forthcoming attacks on DEI. In the hours, days, and weeks after, Trump issued a storm of executive orders to gut DEI within the federal government, while also putting immense pressure on the private sector to do the same.


Rev. Sharpton called for a 90-day review of what companies had abandoned DEI, their Black customer base, and their profit margins. As that review happened, Rev. Sharpton and NAN continued to support companies that stood by their DEI commitments — recognizing the moral and long-term financial benefits. For instance, Rev. Sharpton led NAN members to shop at Costcos in East Harlem and in New Jersey after the company announced it was standing by its DEI policies.


WHO:
Rev. Al Sharpton, President and Founder, National Action Network


WHEN:
Saturday, April 5th, 2025
Press call: 9:30
Remarks: 10 a.m.


WHERE:
Sheraton Times Square
Metropolitan East Ballroom, 2nd Floor
811 7th Avenue and 53rd Street
New York, NY 10019

REV. AL SHARPTON RESPONDS TO VERDICT IN JORDAN NEELY CASE

Rev. Al Sharpton, the Founder and President of the National Action Network (NAN), issued the following statement in response to the verdict in the criminally negligent homicide case against Daniel Penny.

“Today’s verdict in the Jordan Neely case does not change what we have known to be true in our hearts since the very beginning: Jordan Neely’s life was brutally taken away because of unnecessary vigilantism. This kind of behavior was inexcusable 40 years ago when Bernhard Goetz opened fire in a subway car, and it remained the case more than a year ago when Daniel Penny took Jordan’s life. Jordan was in the middle of a mental health crisis, but instead of being offered a helping hand, he got an arm around his neck.

This verdict represents the blatant legalization of civilian vigilantism, sending a dangerous message that citizens can now take matters into their own hands, even if it leads to someone’s death. That is a threat to all of us. We fought this 40 years ago with Goetz, we fought it when Eric Garner was killed, and we will continue to fight it today. When I eulogized Jordan in Harlem last May, I made it clear that his family wasn’t asking for favors – they wanted justice. Jordan’s loved ones were denied justice today.

Throughout this process, NAN stood firmly by Jordan’s family. We covered his funeral expenses, shared stories of his humanity, and stood with his loved ones every day of the trial. Jordan’s uncle was present at NAN’s rally on Saturday. We understand that Jordan’s life mattered.

Today’s acquittal should still serve as a reminder that we cannot fear or ignore those who are struggling but must instead recognize their equal humanity. Jordan, famous for the smiles he brought to people’s faces with his Michael Jackson impersonation, had dreams, passions, and love in his heart too. Our brothers and sisters in crisis deserve our compassion and understanding, not violence. While this verdict may not bring the closure Jordan’s family deserves, his legacy will continue to demand compassion and action from all of us.”

Martin Luther King III, Arndrea Waters King, and Rev. Al Sharpton will visit Capitol Hill and Meet With Lawmakers

On Monday, September 13th, 2021 Martin Luther King III, Arndrea Waters King, and Rev. Al Sharpton will visit Capitol Hill to urge congressional leaders to pass federal voting rights legislation and deliver an open letter to Senate Minority Leader Mitch McConnell requesting a meeting to discuss the necessity of passing the John Lewis Voting Rights Restoration Act, the For The People Act, and the Washington, D.C. Admission Act.

During the visit, the Kings and Rev. Sharpton will meet with Senate Majority Leader Chuck Schumer. This visit comes as a follow-up to the August 28th March on For Voting Rights, which brought together 250 partners to hold 101 marches and activations nationwide, uniting tens of thousands of people in the fight against voter suppression. #VotingRightsMarch reached over 100 million people online.

At 2:45p.m., following the meeting with Sen. Schumer, the Kings and Rev. Sharpton will hand-deliver a letter to Senate Minority Leader McConnell before holding a press conference outside of the U.S. Capitol.