Showing posts with label NAACP Ventures. Show all posts
Showing posts with label NAACP Ventures. Show all posts

Wednesday, March 06, 2024

CBS and the NAACP Developing New Soap Opera Centering on Black Family

CBS Studios and NAACP Venture announced they are developing a new daytime drama series for the CBS Television Network titled “The Gates,” with veteran writer Michele Val Jean (“The Bold and the Beautiful,” “General Hospital”) set as writer and showrunner.

Val Jean, who exited “The Bold and the Beautiful” last month as a scriptwriter after writing more than 2,000 episodes of daytime dramas and winning multiple Daytime Emmy and WGA Awards, will also serve as an executive producer for “The Gates” alongside Sheila Ducksworth, Leon Russell, Derrick Johnson and Kimberly Doebereiner.

The potential series will follow the lives of a wealthy Black family in a posh, gated community. It will be produced by the CBS Studios/NAACP production venture in partnership with P&G Studios, a division of Procter & Gamble. P&G, in particular, might sound familiar to soap fans as the company helped pioneer the genre with the likes of “As The World Turns,” “Guiding Light,” and “Another World.”

“‘The Gates’ will be everything we love about daytime drama, from a new and fresh perspective,” said Sheila Ducksworth, president of the CBS Studios NAACP venture. “This series will salute an audience that has been traditionally underserved, with the potential to be a groundbreaking moment for broadcast television. With multi-dimensional characters, juicy storylines and Black culture front and center, ‘The Gates’ will have impactful representation, one of the key touchstones of the venture.”

[SOURCE: SOAPOPERANET]