Thursday, June 16, 2022

BET celebrates Juneteenth with a curated programming slate under its “Content For Change” initiative

BET will commemorate ‘Juneteenth’ with inspirational films, music videos, and a special interstitial Manifesto campaign featuring messages of hope from top Black talent, thought leaders, and change agents pledging our collective commitment to freedom, liberation, and joy starting Saturday, June 19, at Noon ET/PT


#JuneteenthOnBET #FreedomDayMarathon

New York, NY – June 17, 2021 – BET celebrates Juneteenth with a curated programming slate under its “Content For Change” initiative that honors the resilience of the African American spirit and the promise of powerful Black futures. Starting at Noon ET/PT, the network will showcase Black achievement across all platforms and will celebrate the national commemoration of the abolition of slavery in the United States with social justice-themed episodes of series, inspirational films and short-form content. 

BET’s Freedom Day Manifesto

Juneteenth is our day of celebration.

No matter the zip code,

No matter who we love or how we show up.

No matter our age, gender, faith…

We are one.

Today, we celebrate the collective liberation of Black People.

Our spirit has always been free,

Our perseverance remains unmatched.

Black is beautiful.

Black is brilliant.

Black is bold.

We will exercise our power.

We will dream bigger.

We honor ourselves every day…

On this Juneteenth, we show each other extra love

And celebrate the freedom, that is our birthright.

Happy Juneteenth!

From our family to yours.

We celebrate Juneteenth. This year and always.

Programming line-up celebrating the holiday includes:


Noon* - “BLACK-ISH” (Social Justice and Family-themed episodes)

  • 5 PM*- “ALI”
  • 9 PM-11 PM* – “QUEEN COLLECTIVE” (More about this series below)
  • 11 PM* – “PASS THE MIC”

*All Times ET/PT

About The “Queen Collective,” P&G’s signature multicultural talent development initiative in partnership with Queen Latifah, Flavor Unit Entertainment, and Tribeca Studios, continues to accelerate gender and racial equality behind the camera, by opening doors to the next generation of up-and-coming Black women directors, as it returns to the Tribeca Festival for a third year.

The mentoring and talent development program is designed to give women filmmakers of color a platform to share important stories from their unique perspective with the aim of expanding the creative pipeline for Black female creators. Created by four diverse young female directors including Arielle Knight, Tina Charles, Cai Thomas, Haimy Assefa, and premiering at Tribeca on Thursday June 17th, these unique documentaries shine a light on important issues directly impacting the black community such as health care, bias and discrimination.

Tune into BET and BET Her on Saturday, June 19, 2021 to watch the full Queen Collective program at 9:00 pm ET/PT, with an encore on Sunday, June 20 at 12:00 pm and 1:00 pm ET/PT on BET Her. For more information go to

Watch and share the Juneteenth programming promo by clicking on the link below:

On BET Her:

9 AM* - “GIRLFRIENDS” (Family-themed episodes)

  • 6 PM*- “Miss Juneteenth”
  • 9 PM-11 PM* – “QUEEN COLLECTIVE” (Episodes 201-204 to simulcast with BET Her) #QueenCollective
  • 11 PM* – “PASS THE MIC”

*All Times ET/PT

On BET+ :

BET+, the premium streaming service for the Black community is capturing the spirit of the holiday by showcasing Black culture through the stories that celebrate family, love, laughter and Black excellence. Some of the nostalgic, feel-good content now streaming on BET+ include:

  • All the Way Black
  • Always a Bridesmaid
  • Bigger
  • Boomerang
  • Diggstown:
  • First Wives Club
  • The Jamie Foxx Show
  • Madiba
  • Martin
  • Miss Juneteenth
  • The New Edition Story
  • Tyler Perry’s Bruh

On BET Digital:

Go to starting on Friday, June 18 for:

  • Op/ED: Juneteenth Is An Opportunity To Remember The Fight Against Voter Suppression.
  • Op/ED: Why Juneteenth Is More Than Just A Day Off – Provided in partnership with Color Of Change
  • VIDEO: What Is Juneteenth? 5 Fascinating Facts About the Soon To Be Federal Holiday

Go to Saturday, June 19 (Juneteenth) for:

  • Q&A: An interview with Pulitzer Prize winning historian Annette Gordon-Reed on her new book, “On Juneteenth”.
  • Article: 5 Juneteenth festivals across the country to help you celebrate the day.
  • Article: 10 Movies To Watch In Honor Of Juneteenth

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